Delivering a winning business case solution requires ingenuity, strategy and clear communication. Students are not only tested on what they think but how they think. The business case competition gives students the opportunity to further hone their skills.
Every school year, Greenwood hosts two business case competitions, with one in the winter and one in the spring. The business case competition challenges each group to prepare and present a case solution in a single day. Students are very keen to apply their knowledge and skills to a real world business case. There was so much interest in this season’s event that the capacity filled up within hours of opening up student registration. In total, 94 Grade 10 to 12 students competed on 20 teams.
In the interest of fairness, all groups would learn of the business case at the same time on the morning of the competition. For the rest of the morning, each group would then dissect the case and prepare their business case solution. This term’s competition featured a case published by the Ivey Business School about Jungle Bay Dominica. Students were asked to prepare solutions to help improve the resort’s occupancy rates and marketing strategies while respecting the owner’s original vision. During this morning period of the competition, each group also received coaching on their solution. Our coaches were:
Debbie Baker (Greenwood parent and VP at PwC)
Connor Sinclair ‘19 (alumni and recent grad of Wilfrid Laurier University’s business program)
Curtis Li ‘23 (alumni, three-time Greenwood business case competition champion and recent winner of his first Ivey Business School competition)
Later in the afternoon, groups were assigned to present to the judges in one of the four separate presentation rooms. The judges from each room selected a finalist from the five presentations they saw in the afternoon. The finalists from each room then presented to the final judging panel. Congratulations to the winners and well done to all those who participated last week.
The winning team members were:
Graham Bain ‘24
Benji Baylin ‘24
Sarah Britt ‘24
Torin Lang ‘24
Maddy Sergnese ‘24
The finalist teams:
Nathalie Borlase ‘24, James Petrucci ‘24, Matt Malone ‘24 and Chloe White ‘24
Aubrey Campbell ‘24, Matthew Hicks ‘25, Izzy McEvily ‘24 and Claudia Schmid ‘25
Michael Baillie ‘24, Sabrina Farah ‘24, Bronwyn Mulcahy ‘24 and Rachel Sinclair ‘24
A special thank you to our guest judges who were instrumental in providing feedback and evaluating the groups’ case solutions. Staff, alumni, Greenwood parents and external professionals helped to ensure this event was successful.
In the morning, students worked in their groups to develop their case solutions.
The winter business case competition happens annually at Greenwood.
Benji Baylin '24 (left) and Maddy Sergnese '24 (second from the left) listen to Graham Bain '24 during the morning preparations.
From left to right: finalists James Petrucci '24, Matt Malone '24, Chloe White '24 and Nathalie Borlase '24 present to the final judging panel.
From left to right: finalists Michael Baillie '24, Bronwyn Mulcahy '24, Sabrina Farah '24 and Rachel Sinclair '24 present their solution.
From left to right: finalists Claudia Schmid '25, Aubrey Campbell '24, Matthew Hicks '25 and Izzy McEvily '24 present their case solution.
From left to right: winners Maddy Sergnese '24, Sarah Britt '24, Graham Bain '24, Benji Baylin '24 and Torin Lang '24 present their case solution to the judges.
We acknowledge with gratitude the Ancestral lands upon which our main campus is situated. These lands are the Ancestral territories of the Haudenosaunee Confederacy, Mississaugas of the Credit First Nation, Anishinabek and the Wendake. The shared responsibility of this land is honoured in the Dish with One Spoon Treaty and we strive to care for the land, the waters, and all creatures in the spirit of peace. We are responsible for respecting and supporting the enduring presence of all First Nations, Métis and Inuit peoples. When away from this campus we vow to be respectful to the land by protecting and honouring it. We will create relationships with the people and the land we may visit by understanding the territories we enter and the nations who inhabit them.