A Tee-rific Business Case Competition

Tihmily Li, Senior Officer, Communications & Marketing
On a cold December morning, a golf-themed Business Case Competition is just what the doctor ordered to heat things up!

Each year, Greenwood hosts an intraschool Winter Business Case Competition for students in Grades 10 to 12. This full-day competition tests students’ presentation skills, creativity, teamwork and problem-solving skills as they solve an Ivey Business Case. While many students who signed up for the case competition are also enrolled in business courses at Greenwood, there are also plenty of students who are not. For all students, this hands-on, experiential experience gives them the chance to practise their skills and knowledge. This case competition also had its very first Grade 8 team compete. The team was a finalist in the Junior Business Case Competition last year and were invited to compete at this year’s Winter Business Case Competition. 

The Ivey Business case study for this case competition featured Doctor Golf, a real, 24/7 golfing simulator facility located in London, Ontario. The case tasked each group to craft a marketing strategy for the business while keeping in mind the challenges and limitations posed by the budget constraints and the owner’s availability on top of his full-time job. Groups prepared their solutions and presentations through the morning and each group received virtual coaching sessions with a coach. 

It wouldn’t be a golf-related business case competition without a mini putt challenge! Partway through the morning, teams competed to see who had the best score at a putting challenge to win a free lunch.

In the afternoon, groups were selected to present in one of four rooms. Each group presented their case to two judges. The judges for that room would determine the finalist to move onto the next round out of the teams they saw. “I’ve judged previous [Greenwood] case competitions and the presentations have gotten better each and every year,” says Jason Wallenburg ‘15, Greenwood alumni and guest judge for this case competition.

For the final round of judging, we welcomed guest judge Daniel Rosin, the owner of Doctor Golf, lecturer at University of Western Ontario’s Ivey Business School and co-writer of this particular Ivey case study.

Congratulations to the winning team of Victoria Biancaniello ‘26, Jameson Dubois ‘26, Ted Hollend ‘26 and Nicholas O’Dwyer ‘26 who ace’d their presentation. Daniel Rosin remarked on the thoroughness of the group’s plan as well as the level of maturity shown in their presentation skills. All judges in the final round were impressed with the quality of every finalist presentation and astounded that two of the finalist groups were made up of Grade 10 students.

The other finalist groups were:
  • Chloe Austin ‘27, Lauren Avery ‘27, Chloe Pooley ‘27, Charlotte Warning ‘27 and Ellie Yantsulis ‘27
  • Paige Carter ‘28, Rainaa Cluett ‘28, Kate Jakubek ‘28 and Maya Kassam ‘28
  • Natalie Burkett ‘28, Chloe Heissler ‘28, Myla Maceroni ‘28 and Rachel Richler ‘28
Thank you to the following coaches for your 1-on-1 sessions with each team in the morning:
  • Graham Bain ‘24
  • Jake Grevler ‘24
  • Emily Keaveney ‘16
  • Douglas Kong
  • Jason Wallenburg ‘15
Thank you to the judges who graciously donated their time to provide feedback and help us determine the finalists and winners! Many of the judges are members of the Greenwood community either as alumni, current staff, and current parents or alumni parents.
  • Debbie Baker
  • Michelle Cody
  • Sean Gilday
  • Rachel Greenstein
  • Matt Kaul ‘21
  • Devorah Lithwick
  • Nadia Vattovaz
  • Jason Wallenburg ‘15
Thank you to the staff, coaches and judges for your time and effort to help make this case competition truly un-fore-gettable! 

Check out reactions from students and Daniel Rosin on the day:
 
 
 
 
 
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